by Feedonomics | Dec 16, 2022 | PPC Ads & Marketing, Tips, Strategy & Insights
Marketing automation has made great strides in recent years. Tedious tasks have been replaced with dynamic insertion, and campaign analytics that would take hours to compile can now be pulled with the click of a button. Automation helps digital marketers save time and... 
by Feedonomics | Nov 28, 2022 | PPC Ads & Marketing, Tips, Strategy & Insights
With customer attention spans shrinking and the average user being bombarded with at least 6,000 ads a day, it is crucial for online merchants to embrace innovations in ecommerce and not get left behind. Social media platforms are working to help brands meet their... 
by Postmedia | Oct 26, 2022 | PPC Ads & Marketing, Tips, Strategy & Insights
There’s still time for brands to solidify their Black Friday and holiday strategies. To help you make the most of Q4, we connected with the digital marketing experts at Postmedia to gather their top tips for the season. This is the third installment of our “Sell More... 
by Feedonomics | Oct 24, 2022 | PPC Ads & Marketing, Tips, Strategy & Insights
Remarketing is a way for advertisers to reconnect with users who have previously interacted with their brand. It is often implemented using a remarketing tag (also known as a pixel) that tracks a potential customer’s actions in a web browser. Why is remarketing... 
by Jeff Giocondi | Oct 3, 2022 | PPC Ads & Marketing, Tips, Strategy & Insights
With Black Friday and Cyber Monday swiftly approaching, ecommerce merchants must be prepared to crush Q4. We sat down with the team from Kepler to discuss some of the global marketing agency’s latest strategies and tips for a successful holiday season. This is... 
by Feedonomics | Sep 23, 2022 | Marketplaces, PPC Ads & Marketing
eBay is the fourth-largest marketplace in terms of US market share and is ranked number one by sellers in terms of profitability, customer service, communication, and ease of use. But with more than 1.6 billion active listings on the site, how do sellers stand out...