by Feedonomics | Aug 24, 2023 | Channel Updates & Ecommerce Trends
What is Google Merchant Center Next? In May 2023, Google introduced the newest version of Merchant Center called Merchant Center Next at Google Marketing Live. Google speakers walked the audience through major changes to the Google advertising experience fueled by new... 
by Feedonomics | Aug 1, 2023 | Channel Updates & Ecommerce Trends, Tips, Strategy & Insights
The ecommerce industry sits snugly at the intersection of computer science and business, which means change happens at double time. Developments in technology are impacting every aspect of the selling process, from product data to product delivery.To help you imagine... 
by Feedonomics | Jul 3, 2023 | Channel Updates & Ecommerce Trends, Tips, Strategy & Insights
With more than 60% of weekly users engaging in social shopping behaviors on the app, it’s no surprise that TikTok is becoming a popular choice for merchants with a social commerce strategy. TikTok Shop, the company’s new in-app shopping feature, launched... 
by Feedonomics | May 1, 2023 | Channel Updates & Ecommerce Trends, PPC Ads & Marketing
In the United States, shopping days like Black Friday and Cyber Monday have become culturally ingrained opportunities to splurge and buy gifts for loved ones (or yourself!). These shopping days have also grown in popularity outside the U.S., and they’re not the only... 
by Feedonomics | Apr 19, 2023 | Channel Updates & Ecommerce Trends, Tips, Strategy & Insights
Is your business a mighty oak tree or a thin green reed? Confucius said, “The green reed which bends in the wind is stronger than the mighty oak which breaks in a storm.” Translation—to thrive in ecommerce, you need to stay flexible. Today, the winds of change are... 
by Brian Roizen | Mar 1, 2023 | Channel Updates & Ecommerce Trends, PPC Ads & Marketing
So you sell cigars, lighters, or cannabidiol (CBD) products, and you’re having trouble finding an advertising channel that doesn’t explicitly disallow it. Google Ads, Google Shopping, Microsoft Ads, and Yahoo generally don’t allow ads for tobacco or marijuana products...