by Feedonomics | Oct 24, 2022 | PPC Ads & Marketing, Tips, Strategy & Insights
Remarketing is a way for advertisers to reconnect with users who have previously interacted with their brand. It is often implemented using a remarketing tag (also known as a pixel) that tracks a potential customer’s actions in a web browser. Why is remarketing... 
by Jeff Giocondi | Oct 3, 2022 | PPC Ads & Marketing, Tips, Strategy & Insights
With Black Friday and Cyber Monday swiftly approaching, ecommerce merchants must be prepared to crush Q4. We sat down with the team from Kepler to discuss some of the global marketing agency’s latest strategies and tips for a successful holiday season. This is... 
by Feedonomics | Sep 23, 2022 | Marketplaces, PPC Ads & Marketing
eBay is the fourth-largest marketplace in terms of US market share and is ranked number one by sellers in terms of profitability, customer service, communication, and ease of use. But with more than 1.6 billion active listings on the site, how do sellers stand out... 
by Feedonomics | Sep 6, 2022 | Leadership & Culture, PPC Ads & Marketing
We are proud to announce that G2, one of the top third-party review sites for software and services, has recognized Feedonomics as a market leader in four categories of its Summer 2022 Reports: multichannel retail software, catalog management, online marketplace... 
by Feedonomics | Aug 31, 2022 | Marketplaces, PPC Ads & Marketing, Tips, Strategy & Insights
Multichannel—it’s been one of the most popular terms in ecommerce for several years now, and for good reason. Statista reported that multichannel ecommerce sales in the US increased by nearly 20% in 2021, and they’re expected to exceed $500 billion by 2023. What... 
by Brian Roizen | Jul 11, 2022 | PPC Ads & Marketing
In 2020, the Google Shopping free listing program was a game changer for ecommerce merchants because it gave them a free way to increase the discoverability of their products. The original program allowed merchants to list products in the Google Shopping tab and on...