The Feedonomics Blog
For all the latest ecommerce news
How Google Inventory Campaigns Offer More Advertising Flexibility for Large Product Catalogues
Imagine you work for an online retailer and you want to make sure all of your products are being advertised on Google. Google Shopping is probably the first thing that comes to your mind. But what if you want to go beyond that? What if, for any reason, you...
Adopting an Omnichannel Strategy Is No Longer Optional
At Sendlane’s Commerce Roundtable, Colin Madden, our Senior Director of Sales, and Mitch McKay, the Senior Strategic Partnerships Manager at BigCommerce, discussed the shift toward omnichannel and how to remain on the cutting edge of ecommerce. In this...
Resolving a Google Merchant Center Account Suspension: “Misrepresentation of self or product” (2022)
You pour yourself a cup of coffee, look at your calendar, and get ready to take on the day’s work. You open your emails, look for anything urgent, and then you see it. Google has informed you that your Merchant Center account has been suspended. Just like...
Feedo Spotlight: James Linton, Enterprise Feed Manager
At Feedonomics, we are proud to have a team of world-class individuals who contribute to our excellent company culture. Today, we shine the Feedo Spotlight on James Linton, one of our awesome Enterprise Feed Managers based in the United Kingdom. Learn about...
What’s New With Google: Ecommerce and Marketing Roundup
We’ve rounded up the latest and most notable Google updates for marketers and ecommerce businesses so far this year. From new product feed attributes and ad campaigns to additional metrics and analytics capabilities, there’s a lot to keep up with. We’ve...
Yesenia Monroy Wins a 2022 Moxie Award
Feedonomics is pleased to announce that Yesenia Monroy, Senior Director of Global Operations, has been recognized as one of Built In’s 2022 Moxie Award Winners. The annual Moxie Awards recognize women in the tech industry for their abilities,...
Omnichannel Tips: Local Inventory Ads for Online-to-Offline Business
Google’s recently released 2022 Retail Marketing Guide included a statistic that caught our attention: searches for “open now near me” have grown globally by more than 400% YOY. More consumers are combining online research with local shopping offline, so...
4 Ways to Enhance Facebook Creative for More Conversions
Facebook has changed. Post-Apple iOS 14.5 updates have again reduced the effectiveness of audience targeting. Facebook has removed interest categories and has made significant changes to the algorithm. Tracking effectiveness using off-Facebook pixels is...
Supercharge your Automotive Marketing with Google’s Vehicle Ads
According to Google, 92% of car buyers do research online before they make a purchase. As a result, Google has introduced a new ad type, the vehicle ad, to better serve shoppers and car dealerships. With this new campaign, Google streamlines the vehicle...
Feedo Spotlight: Jeff Buechler, Director of Sales
At Feedonomics, we’re proud of the people who contribute to our unique culture and help us deliver world-class service and technology to businesses around the world! Today, we shine the Feedo Spotlight on Jeff Buechler, our Director of Sales, who is based...