by Brian Roizen | Aug 3, 2018 | Tips, Strategy & Insights
Anand is a Strategic Partner Development Manager working on Google’s emerging Shopping and Retail products. He’s been at Google for over seven years, and during that time he’s had the opportunity to work with both manufacturers and omnichannel... 
by Brian Roizen | Jul 18, 2018 | Marketplaces
What is Buy on Google?Buy on Google is an online marketplace that makes it extremely convenient for consumers to shop, by utilizing a universal shopping cart and instant checkout with saved payment information.For example, you can purchase a blender from Walmart and... 
by Brian Roizen | Jun 26, 2018 | PPC Ads & Marketing
Every year, Google takes the time to update their product data specifications to create a better overall experience. This year, google has decided to try and relax the way certain rules are enforced. Here are the specifications that are being updated. These changes... 
by Brian Roizen | Jun 4, 2018 | Tips, Strategy & Insights
Adam Ring is a partner at Conversion Path, a digital marketing agency based in Columbus, Ohio that specializes in helping direct selling brands and specialty retailers grow through paid search and paid social strategy. Conversion Path’s sole focus on eCommerce has... 
by Brian Roizen | May 22, 2018 | PPC Ads & Marketing
Google Shopping Insights – thinkwithgoogle.com “The ultimate insights tool for preparing your ideal Geo location and persona for eCommerce campaign success.” Google has amazing tools to help you analyze and prepare for your next campaign. One of my favorites is...