by Brian Roizen | Jul 7, 2020 | Channel Updates & Ecommerce Trends, PPC Ads & Marketing
Snapchat is proving to be an excellent advertising channel for eCommerce sellers. We recently saw that e.l.f. Cosmetics achieved some inspiring results with their Snapchat ad campaigns, so we wanted to share the news. In case you’re not familiar with Snapchat’s... 
by Brian Roizen | Jun 9, 2020 | Marketplaces, Tips, Strategy & Insights
Survival Frog is an online retailer that sells survival gear, kits, and food. A few years back, they needed to restructure their business operations after a decrease in demand led to a 66% drop in revenue. To increase their efficiency and reduce costs, they looked for... 
by Brian Roizen | May 15, 2020 | Channel Updates & Ecommerce Trends, PPC Ads & Marketing
With more business moving online, it’s important to find ways to stand out from the competition. In an age where everyone is moving to ecommerce selling, you should know how to sell products online in a way that showcases your store as the best of the best. If you are... 
by Brian Roizen | Jan 8, 2020 | PPC Ads & Marketing, Tips, Strategy & Insights
Over the years, our team has seen a variety of Google Merchant Center errors on ecommerce websites. If left unattended, these mistakes can manifest into something even bigger – feed rejection or possible account suspension. Listed below are the most common Merchant... 
by Quinn Dolan | Nov 7, 2019 | Tips, Strategy & Insights
The busiest time of year is upon us. For brands and marketers alike, Q4 is both exciting and hectic. Looking to make your holidays a bit less stressful? Read on for three last-minute product feed tips and optimizations that are sure to make this holiday season the...