by Feedonomics | Aug 27, 2021 | PPC Ads & Marketing, Tips, Strategy & Insights
There’s a reason so many retailers and brands choose to advertise their products on Google Shopping. Not only does Google capture more than 90% of the global search market with around 5.6 billion searches a day, it is also the leader in digital ad spend, totaling... 
by Brian Roizen | Nov 10, 2020 | PPC Ads & Marketing, Tips, Strategy & Insights
Listing your products on different marketing channels is almost rudimentary in today’s ecommerce landscape. The real competitive edge comes from optimizing your listings for each channel, and leveraging your data to identify ways that you can improve your selling... 
by Brian Roizen | Oct 9, 2020 | PPC Ads & Marketing, Tips, Strategy & Insights
Getting the most out of your ad campaigns is essential these days as online shopping continues to grow in popularity. Increasing the visibility of new products, promoting popular items over lower performing ones, and creating diverse pricing strategies are all tactics... 
by Brian Roizen | Jun 9, 2020 | Marketplaces, Tips, Strategy & Insights
Survival Frog is an online retailer that sells survival gear, kits, and food. A few years back, they needed to restructure their business operations after a decrease in demand led to a 66% drop in revenue. To increase their efficiency and reduce costs, they looked for... 
by Brian Roizen | Aug 29, 2018 | Marketplaces
About Tanga Tanga is one of the newest marketplaces online. Founded by a small group of people in 2006, Tanga started up by selling boardgames online. Through a number of up and downs, Tanga grew their following to about 100,000 registered users by the end of 2009....