If you sell nutritional supplements, there are hundreds of channels you can try to advertise your products, but which are the best?
Below you’ll find some of the best advertising channels for nutritional supplements that you should be on.
SortPrice.com
SortPrice.com is a leading eCommerce portal that constantly pushes to stay ahead of the game. Unlike other platforms, SortPrice charges a single monthly fee rather than using a PPC model, protecting their clients from the costly effects of click fraud. SortPrice also pioneered a way for retailers to sell their products directly on Facebook in 2008 to take advantage the then untapped market of Social Commerce. This is a great option for marketing nutritional supplements.
Read more about the SortPrice feed specifications.
Twenga.com
Twenga.com is a price comparison channel with products from 4000 clients in 15 different countries. Utilizing relevant search term data from Adwords and Google Shopping, their built-in system customizes your Twenga store to align with your company’s eCommerce goals of selling health supplements online.
Read more about the Twenga feed specifications.
ShopMania.com
With ShopMania.com, you can sort your products based on a variety of different categories. ShopMania in particular has an extensive catalog of nutritional supplements – if you are interested in reaching a large base of supplement users, look no further than ShopMania for supplement advertising.
Read more about the ShopMania feed specifications.
PriceGrabber.com
If you are looking for a powerfully optimized eCommerce store that runs off of the simple and easy to use Connexity system, look no further. PriceGrabber offers a wide and exhaustive list of categories, so you can be sure that your customers will find the exact products that they are looking for.
Read more about the PriceGrabber (Connexity) feed specifications.
Fruugo
Fruugo, based out of the UK, is a global marketplace that simplifies the online shopping process into a single, all-inclusive portal.
Read more about the Fruugo feed specifications
PricePlow
PricePlow was founded as a response to the pain points of the traditional supplement buying experience. While other marketplaces focus on products like appliances and electronics in addition to supplements, there wasn’t a portal exclusively for nutrition. That’s where PricePlow comes in. PricePlow focuses solely on supplements and, as a result, is able to offers a vast selection at affordable prices.
Need help in optimizing product feeds for these channels? Feel free to reach out here!
Brian Roizen is the Cofounder and Chief Architect of Feedonomics, a full-service feed optimization platform that optimizes product data for hundreds of channels. He has been featured on numerous podcasts and eCommerce webinars, and regularly contributes to Search Engine Land and other industry-leading blogs. Brian graduated summa cum laude from UCLA with both a Bachelor’s and Master’s degree in Mechanical Engineering.
