by Brian Roizen | May 14, 2018 | Tips, Strategy & Insights
Mike Wojciechowski is an Associate Director of the Shopping & Feed division at Elite SEM. Elite SEM is an award-winning digital marketing agency. Founded on search, focused on holistic performance-driven digital marketing, Elite expertise spans Paid Search, SEO,... 
by Brian Roizen | May 7, 2018 | Marketplaces
One of the biggest changes to hit Google Shopping happened last week with Amazon pulling out of advertising on Google Shopping. Noticed first by Andy Taylor of Merkle, it looks like Amazon is still advertising via Adwords Text Ads for now, but has halted all Google... 
by Brian Roizen | May 3, 2018 | PPC Ads & Marketing
When our team of feed experts started noticing a decline in all our client’s eCommerce product inventory within the Google Merchant Center diagnosis panel, panic started to set in. How is this possible? After viewing the actual product containers, the product... 
by Brian Roizen | Feb 14, 2018 | Channel Updates & Ecommerce Trends
If you sell pet products for dogs, cats, or even exotic species, there are hundreds of channels you can try to advertise your products, but which are the best? Below you’ll find some of the best advertising channels for animal and pet products that you should be on.... 
by Brian Roizen | Jan 30, 2018 | PPC Ads & Marketing
“Make sure your ads lead to pages that work, respect your brand and the user” Don’t make the mistake of sending people from your paid ads to a broken page. It’s a poor reflection on your company and a huge waste of money. Clicking on a paid ad and being landed on a...