Google recently announced it will be changing how it enforces product availability violations to simplify the process and create a higher-quality customer experience. Beginning September 1, 2021, merchants will receive a different policy violation message for errors...
We’re always looking to help merchants improve their presence on Google Shopping. Populating your product feeds with high quality data is one of the best ways to enhance your ads, especially as Google finds new ways to display that data. The latest evidence of that—a...
Google and other channels continue to push ecommerce forward with features that enhance product discovery and streamline conversions. Merchants who can provide optimized and well-structured product data are in the best position to reach more customers. Google’s...
Shopify and other ecommerce platforms offer basic apps that allow merchants to quickly connect their online stores to Google Shopping, but these solutions are rarely long-lasting. Most merchants who aim to grow their businesses will inevitably want more in the way of...
Downloading a copy of your current Google Merchant Center product feed is a great way to see exactly what product data Google is using to serve your Google Shopping PLAs. It’s also a great way for us to do an audit of your current feed to identify optimization and...
