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Google Shopping to Improve Promotional Content for Merchants and Customers

Google Shopping to Improve Promotional Content for Merchants and Customers

by Feedonomics | Aug 13, 2021 | Channel Updates & Ecommerce Trends

As the desire for best-value shopping grows—Google searches for “discount code” increased more than 50% since last year—Google has announced the release of a new deals section to help customers and merchants make seasonal shopping moments more beneficial for them....
The Mystery of Additional Google Shopping Feed Attributes in Product Listing Ads

The Mystery of Additional Google Shopping Feed Attributes in Product Listing Ads

by Feedonomics | Mar 23, 2021 | Tips, Strategy & Insights

We’re always looking to help merchants improve their presence on Google Shopping. Populating your product feeds with high quality data is one of the best ways to enhance your ads, especially as Google finds new ways to display that data. The latest evidence of that—a...
Popular Products Section on Google Shopping Increases Product Visibility

Popular Products Section on Google Shopping Increases Product Visibility

by Feedonomics | Feb 25, 2021 | PPC Ads & Marketing

Google and other channels continue to push ecommerce forward with features that enhance product discovery and streamline conversions. If you have not set up your Google Shopping merchant account and feed, you might be missing out on an easy and effective way to get...
Zero Commissions on Buy on Google and Other Changes

Zero Commissions on Buy on Google and Other Changes

by Brian Roizen | Aug 6, 2020 | Marketplaces

Google has been making a lot of moves on the Shopping front as of late. In addition to showing product listings for free on Google Shopping and Search, Google is making some major changes to the Buy on Google program (formerly Google Shopping Actions), including a...
What You Should Know About Free Product Listings on Google Shopping

What You Should Know About Free Product Listings on Google Shopping

by Brian Roizen | Jul 23, 2020 | PPC Ads & Marketing

You may have heard Google now allows merchants to list products in the Google Shopping tab for free, below the paid Shopping ads. This change went into effect on April 27 in the U.S., and is scheduled to go into effect by the end of 2020 worldwide. Google recently...
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