by Feedonomics | Nov 22, 2021 | PPC Ads & Marketing, Tips, Strategy & Insights
It’s no secret that Google Shopping is a powerful way to reach potential customers. With its estimated 5.6 billion searches a day, Google captures a little more than 92% of the search engine market. That means Google Shopping has the potential to showcase your... 
by Feedonomics | Oct 29, 2021 | Channel Updates & Ecommerce Trends, PPC Ads & Marketing
Google continues to make it easier for consumers to find the products they want. Recently, the tech giant shared new details about the latest developments in search and shopping, which pointed to the ever-increasing value of quality product data. Here’s how... 
by Feedonomics | Sep 29, 2021 | PPC Ads & Marketing, Tips, Strategy & Insights
Social commerce—the sale and purchase of items through social media sites—grew dramatically over the last year, as the pandemic shut down brick-and-mortar storefronts and drastically changed how people shop. We saw many businesses increase their ecommerce capabilities... 
by Feedonomics | Aug 27, 2021 | PPC Ads & Marketing, Tips, Strategy & Insights
There’s a reason so many retailers and brands choose to advertise their products on Google Shopping. Not only does Google capture more than 90% of the global search market with around 5.6 billion searches a day, it is also the leader in digital ad spend, totaling... 
by Feedonomics | Aug 13, 2021 | Channel Updates & Ecommerce Trends, PPC Ads & Marketing
As the desire for best-value shopping grows—Google searches for “discount code” increased more than 50% since last year—Google has announced the release of a new deals section to help customers and merchants make seasonal shopping moments more beneficial for them.... 
by Feedonomics | Aug 2, 2021 | PPC Ads & Marketing, Tips, Strategy & Insights
After a year spent indoors, consumer shopping habits have changed drastically. Stores may have reopened, but many people still aren’t browsing in malls or brick-and-mortar stores like they used to. Driven by technology and powered by data, online shopping...