by Brian Roizen | Jul 26, 2016 | PPC Ads & Marketing
The PriceGrabber Category Taxonomy and category list can be found here. PriceGrabber categories can be quite intimidating with a large base of around a thousand categories. PriceGrabber has a convenient tool that enables you to select from a drop down menu of... 
by Brian Roizen | Jul 26, 2016 | PPC Ads & Marketing
The Rakuten Category Taxonomy and category list is on a per category basis. Rakuten categories can be quite intimidating with thousands of categories. The primary category is required as is defined by you. Make sure that top-level categories are used only instead of... 
by Brian Roizen | Jul 26, 2016 | PPC Ads & Marketing
The Bing Shopping Category Taxonomy and category list can be found here. There are around five thousand Bing Shopping categories and you will need to assign the right product categories to your catalog if you want to place Bing Shopping ads. Bing categories are... 
by Brian Roizen | Jul 26, 2016 | PPC Ads & Marketing
Nextag officially went offline on the 28th December 2018 The Nextag Category Taxonomy and category list The category taxonomy contains thousands of different categories. It is highly recommended but not required to use the the Nextag category names or numbers but... 
by Brian Roizen | Jun 20, 2016 | PPC Ads & Marketing
Google launched Google Shopping “Purchases with Google” in July of 2015, but it was only limited to a few top advertisers, like Ralph Lauren, UGG, and Staples. Google just published some of the key takeaways and metrics from allowing users to purchase... 
by Brian Roizen | Jun 12, 2016 | PPC Ads & Marketing
Google just announced they will be expanding local inventory ads on Google Shopping in two important ways. The first is when someone includes the words “near me”, or “close to me”, Google will now allow retailers to show a store pickup link...