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Don’t Miss a Sale – Google Shopping Automatic Item Updates

Don’t Miss a Sale – Google Shopping Automatic Item Updates

by Brian Roizen | Apr 12, 2016 | PPC Ads & Marketing

Selling your products through online shopping engines requires coordination. Your website may update right away when a product changes price or goes in or out of stock, but you need to communicate those updates to your online shopping engines before they notice any...
Missing Google Shopping Attributes – Are you hurting your performance?

Missing Google Shopping Attributes – Are you hurting your performance?

by Brian Roizen | Mar 23, 2016 | PPC Ads & Marketing

Having an optimized Data Feed is essential to your success as an online Merchant using comparison shopping engines or marketplaces. A data feed “rich” with information which can be optimized to differentiate your product from a competitor’s is a key component in what...
Google Shopping Rankings Added for Top and Best Keywords

Google Shopping Rankings Added for Top and Best Keywords

by Brian Roizen | Mar 15, 2016 | PPC Ads & Marketing

Google is constantly testing new PLA formats, and the newest is for “top” and “best” product queries. If you do a search for “top ____” or “best ____” on Google using your computer or phone, you will now see the...
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