Social commerce—the sale and purchase of items through social media sites—grew dramatically over the last year, as the pandemic shut down brick-and-mortar storefronts and drastically changed how people shop. We saw many businesses increase their ecommerce capabilities...
Online shopping has surged dramatically since the beginning of the pandemic, and major companies have improved their ecommerce capabilities to meet this growing demand. Social commerce, which refers to the sale and purchase of items via social media sites, has become...
Snapchat is proving to be an excellent advertising channel for eCommerce sellers. We recently saw that e.l.f. Cosmetics achieved some inspiring results with their Snapchat ad campaigns, so we wanted to share the news. In case you’re not familiar with Snapchat’s...
