by Feedonomics | Mar 21, 2022 | Tips, Strategy & Insights
When consumers need to purchase something, what is the first step they take? In a global survey, Google found that regardless of whether a consumer plans to buy in-store or online, 59% of shoppers hop on the search engine to research the item before making a purchase.... 
by Brian Roizen | Mar 21, 2022 | Marketplaces
Checkout on Instagram is the marketplace feature on Instagram that allows physical products to be sold through shoppable posts similar to Shopify. Checkout happens through the app itself, and not offsite, making it easier to create shoppable opportunities for your... 
by Feedonomics | Jan 28, 2022 | PPC Ads & Marketing, Tips, Strategy & Insights
Instagram has quickly become one of the most popular social media platforms in the world. With more than 1 billion monthly active users and 130 million shopping post clicks a month, it’s not hard to understand why many brands and businesses leverage Instagram to... 
by Brian Roizen | Jan 3, 2022 | PPC Ads & Marketing
Our always up-to-date Google Shopping Category Taxonomy and category list can be found here with all 5,595 unique categories. The first time the Google Shopping product category taxonomy was updated was in February of 2015. The next time the Google Shopping taxonomy... 
by Feedonomics | Dec 20, 2021 | Channel Updates & Ecommerce Trends, Tips, Strategy & Insights
We’re in the midst of the busiest shopping season of the year, and Boxing Day is quickly approaching. Among holiday shopping days, Boxing Day is unique in that it’s a perfect day for people to buy gifts for themselves. All the presents they wanted and didn’t receive...