by Daniela McVicker | Oct 21, 2019 | Tips, Strategy & Insights
Whether you already have an e-commerce platform of your own or work as a specialized marketer for any number of online storefronts, there is value to be found in current and future industry trends. According to 99 Firms, around 95% of all purchases are expected to be... 
by Brian Roizen | Oct 8, 2019 | Channel Updates & Ecommerce Trends
Instagram has introduced a pilot program with select brands to test out an augmented reality “changing room” experience. Facebook’s Spark AR Studio allows you to virtually try on items that you can buy through Instagram. Image source: Instagram The four brands that... 
by Brian Roizen | Oct 3, 2019 | Marketplaces
Managing data across multiple marketplaces can be complex and challenging. Having to manually update product information for hundreds, thousands, or even millions of items is time-consuming and can lead to mistakes. These mistakes in your product listings can lead to... 
by Brian Roizen | Sep 25, 2019 | Tips, Strategy & Insights
What does it mean when you receive an “Abuse of the Network” email from Google Merchant Center? First, let’s review the Merchant Center policy. Google’s Policy Google wants Shopping Ads to be useful, appropriate, relevant, and safe for users. Therefore, they do not... 
by Brian Roizen | Jul 29, 2019 | Tips, Strategy & Insights
If you happened to be shopping online this weekend while signed in on your Google account, then chances are you saw Google’s new shopping platform. Google recently launched this new portal for users in the United States. When you click over to Google Shopping while...