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Social Commerce Channels and Why We Like Them

Social Commerce Channels and Why We Like Them

by Brian Roizen | Dec 23, 2020 | Channel Updates & Ecommerce Trends, Tips, Strategy & Insights

Social media users have grown accustomed to seeing ads in recent years, and major companies have improved their ecommerce capabilities to attract more sellers. Social commerce, which refers to the sale and purchase of items via social media sites, has become more...
Pinterest App Bridges Online and In-Person Shopping

Pinterest App Bridges Online and In-Person Shopping

by Misty Ahmadi | Nov 25, 2020 | PPC Ads & Marketing, Tips, Strategy & Insights

Recent advancements in the digital shopping space, such as one-button checkout and in-app storefronts, have made it easier for consumers to make purchases online. But while online shopping has surged during the pandemic, many consumers still long for in-person...
Boost Sales with Pinterest’s Shop the Look Ads, New Business Profile, and more!

Boost Sales with Pinterest’s Shop the Look Ads, New Business Profile, and more!

by Brian Roizen | Oct 23, 2019 | PPC Ads & Marketing

For many shoppers, it all starts with the visual and Pinterest has long been the platform where people turn to for inspiration and product discovery. Over the last year, Pinterest has made huge strides in making Pins shoppable by introducing new shopping features like...
Exciting News – Pinterest Expands Partners Program to Support Shopping

Exciting News – Pinterest Expands Partners Program to Support Shopping

by Brian Roizen | Jun 20, 2019 | Channel Updates & Ecommerce Trends

Selects Feedonomics as Feed Management Provider Pinterest’s shopping experience is about to become even more robust as the visual discovery engine expands its newly rebranded Partners program (formerly known as Marketing Partners). Background It’s been well...
Pinterest Search Ads: Visual Search Enhanced

Pinterest Search Ads: Visual Search Enhanced

by Brian Roizen | Feb 14, 2017 | Channel Updates & Ecommerce Trends

Recently, Pinterest announced they are rolling out Pinterest Search Ads which many brands and marketers have been eager to see. This new feature will have keyword and shopping campaigns on their platform. Pinterest has had promoted pins, which are a great way to...
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