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Sell More on Black Friday: 5 Ecommerce Tips from Postmedia

Sell More on Black Friday: 5 Ecommerce Tips from Postmedia

by Postmedia | Oct 26, 2022 | Tips, Strategy & Insights

There’s still time for brands to solidify their Black Friday and holiday strategies. To help you make the most of Q4, we connected with the digital marketing experts at Postmedia to gather their top tips for the season.  This is the third installment of our “Sell More...
Sell More on Black Friday: 7 Marketplace Tips from Tinuiti

Sell More on Black Friday: 7 Marketplace Tips from Tinuiti

by Pat Petriello | Oct 13, 2022 | Tips, Strategy & Insights

Shoppers are ready to take advantage of Black Friday, but what about sellers? Are you ready to make the most of your marketplace opportunities this shopping season? We spoke to Pat Petriello, Director of Amazon Strategy at Tinuiti, to collect his ecommerce tips for...
Sell More on Black Friday: 6 Ecommerce Tips from Kepler

Sell More on Black Friday: 6 Ecommerce Tips from Kepler

by Jeff Giocondi | Oct 3, 2022 | Tips, Strategy & Insights

With Black Friday and Cyber Monday swiftly approaching, ecommerce merchants must be prepared to crush Q4. We sat down with the team from Kepler to discuss some of the global marketing agency’s latest strategies and tips for a successful holiday season. This is...
How Google Inventory Campaigns Offer More Advertising Flexibility for Large Product Catalogues

How Google Inventory Campaigns Offer More Advertising Flexibility for Large Product Catalogues

by Giacomo Iotti | May 19, 2022 | Tips, Strategy & Insights

Imagine you work for an online retailer and you want to make sure all of your products are being advertised on Google. Google Shopping is probably the first thing that comes to your mind. But what if you want to go beyond that? What if, for any reason, you are not...
Omnichannel Tips: Local Inventory Ads for Online-to-Offline Business

Omnichannel Tips: Local Inventory Ads for Online-to-Offline Business

by Zak Haines | Apr 26, 2022 | Tips, Strategy & Insights

Google’s recently released 2022 Retail Marketing Guide included a statistic that caught our attention: searches for “open now near me” have grown globally by more than 400% YOY. More consumers are combining online research with local shopping offline, so...
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