Google launched Google Shopping “Purchases with Google” in July of 2015, but it was only limited to a few top advertisers, like Ralph Lauren, UGG, and Staples. Google just published some of the key takeaways and metrics from allowing users to purchase...
Google just announced they will be expanding local inventory ads on Google Shopping in two important ways. The first is when someone includes the words “near me”, or “close to me”, Google will now allow retailers to show a store pickup link...
Product feeds are made up of all of the product data attributes on an eCommerce merchant’s website, like the product titles, descriptions, images, links, and prices. Product feeds can also have data attributes for child (variant) products like size, color, and...
Selling your products through online shopping engines requires coordination. Your website may update right away when a product changes price or goes in or out of stock, but you need to communicate those updates to your online shopping engines before they notice any...
If you’ve logged into Google Merchant Center recently, you may have seen warnings about GTINs, specifically with the error “Item Requires a GTIN, resolve by May 16, 2016″Why Are you Seeing This GTIN Error?In short, Google will give you this error if...
