by Feedonomics | Feb 25, 2021 | PPC Ads & Marketing, Tips, Strategy & Insights
Google and other channels continue to push ecommerce forward with features that enhance product discovery and streamline conversions. If you have not set up your Google Shopping merchant account and feed, you might be missing out on an easy and effective way to get... 
by Brian Roizen | Feb 18, 2021 | PPC Ads & Marketing, Tips, Strategy & Insights
Shopify and other ecommerce platforms offer basic apps that allow merchants to quickly connect their online stores to Google Shopping, but these solutions are often just a way to pass raw data from point A to point B (Shopify feed to Google Shopping feed).... 
by Brian Roizen | Dec 14, 2020 | Channel Updates & Ecommerce Trends, PPC Ads & Marketing
When it comes to ecommerce, managing and analyzing your data is one of the best ways to improve performance. Fortunately, there’s a new feature in the Google Merchant Center that provides additional insight into how your products are performing. Merchants can now... 
by Brian Roizen | Oct 30, 2020 | PPC Ads & Marketing, Tips, Strategy & Insights
Google Merchant Center account suspensions can cost your business a lot of money in missed new customer acquisition while your ads are down. Factor in the stress of troubleshooting issues without a clear direction, plus the time spent trying to communicate with... 
by Brian Roizen | Sep 4, 2020 | PPC Ads & Marketing, Tips, Strategy & Insights
It’s happening without warning or explanation. Product feeds and accounts are suddenly getting flagged for violations in the Google Merchant Center, despite not making any recent changes. Many of you have rightly guessed that several of these errors and suspensions...