by Feedonomics | Oct 24, 2022 | PPC Ads & Marketing, Tips, Strategy & Insights
Remarketing is a way for advertisers to reconnect with users who have previously interacted with their brand. It is often implemented using a remarketing tag (also known as a pixel) that tracks a potential customer’s actions in a web browser. Why is remarketing... 
by Pat Petriello | Oct 13, 2022 | Tips, Strategy & Insights
Shoppers are ready to take advantage of Black Friday, but what about sellers? Are you ready to make the most of your marketplace opportunities this shopping season? We spoke to Pat Petriello, Director of Amazon Strategy at Tinuiti, to collect his ecommerce tips for... 
by Jeff Giocondi | Oct 3, 2022 | PPC Ads & Marketing, Tips, Strategy & Insights
With Black Friday and Cyber Monday swiftly approaching, ecommerce merchants must be prepared to crush Q4. We sat down with the team from Kepler to discuss some of the global marketing agency’s latest strategies and tips for a successful holiday season. This is... 
by Feedonomics | Aug 31, 2022 | Marketplaces, PPC Ads & Marketing, Tips, Strategy & Insights
Multichannel—it’s been one of the most popular terms in ecommerce for several years now, and for good reason. Statista reported that multichannel ecommerce sales in the US increased by nearly 20% in 2021, and they’re expected to exceed $500 billion by 2023. What... 
by Feedonomics | Aug 4, 2022 | Tips, Strategy & Insights
When you compare today’s ecommerce with the online shopping experience of the early 2000s, you start to really notice how much more accessible the world of e-tail has become. The convenience of internet shopping today stems from improvements in web accessibility. Why... 
by Giacomo Iotti | May 19, 2022 | PPC Ads & Marketing, Tips, Strategy & Insights
Imagine you work for an online retailer and you want to make sure all of your products are being advertised on Google. Google Shopping is probably the first thing that comes to your mind. But what if you want to go beyond that? What if, for any reason, you are not...