by Brian Roizen | May 1, 2019 | PPC Ads & Marketing
Local Inventory Ads are an excellent way to grow your business and target local customers. Now in case you haven’t heard, Bing Ads has updated its name and is now known as Microsoft Advertising. While the name is new, the benefits and reasons why you’ll want to create... 
by Brian Roizen | Apr 22, 2019 | Marketplaces
Unlike Google Shopping ads which are charged on a cost per click basis, Buy on Google(formerly Google Shopping Actions) uses a cost per sale model. Commission rates for Shopping Actions range from 5-20% with an average of 12%. Listed in the table below are the various... 
by Brian Roizen | Apr 18, 2019 | Leadership & Culture
Gary Kerr joins Feedonomics as Director of Business Development. With nearly 12 years in ad tech – particularly in feed-driven marketing platforms – Gary brings an extraordinary volume of knowledge, expertise, and enthusiasm to the team. Prior to Feedonomics, Gary... 
by Brian Roizen | Apr 17, 2019 | Tips, Strategy & Insights
Feedonomics Discussion Guide Welcome to Brandstorm, the podcast that talks to the peoplebehind America’s brands.I’m Dan Trzinski, president of Platypus Advertising and Design.And I’m Nancy Christopher, PR director at Platypus. I’m sure you’ve noticed the shopping... 
by Brian Roizen | Apr 16, 2019 | Leadership & Culture
Earlier this month, Feedonomics employees gathered at a local high school to participate in Relay for Life, a fundraiser charity walk for the American Cancer Society. We had a great turnout with the entire senior leadership team attending, along with a...