If you are an online wine merchant, there are hundreds of channels you can try to advertise your products on, but which ones are the best?
Below you will find some of the best price comparison channels for wine.
Vivino
Vivino is one of the most popular online channels for wine price comparison. They claim to have one of the largest online wine communities and the most mobile wine app downloads. Vivino reaches out to about 29 million users and offers millions of wines around the world.
WineSearcher
WineSearcher is a wine database and search engine built in 1999. With a free and pro version, WineSearcher allows users to compare prices, check availability, and answer general questions about wine. WineSearcher also offers a mobile app, making it easier to reach out to more people.
WineSeacher feed specifications.
WineZap
WineZap is another online shopping channel for wine. They claim to increase referrals to your site by 4 times just by listing your products with them. They also offer customization options such as uploading your own store logo and custom text. There is a 25 cent fee for every referral that they send you.
WineAccess
WineAccess is an online marketplace for wine and sake. Not only can you browse through countless wine listings, each containing details like food pairings, tasting notes, and price, but you can also check out reviews written by award-winning professionals.
WineAccess feed specifications.
Uvinum
Drinks & Co, formerly Uvinum, is an online marketplace for wine, beer, spirits, and other alcoholic drinks. They provide a social experience for people who want to try new drinks and discover what others like at a reasonable price. Drinks & Co makes it very easy to compare prices and reviews, whether it be by professionals or casual users.
Need help in optimizing product feeds for these channels? Feel free to reach out here!
Brian Roizen is the Cofounder and Chief Architect of Feedonomics, a full-service feed optimization platform that optimizes product data for hundreds of channels. He has been featured on numerous podcasts and eCommerce webinars, and regularly contributes to Search Engine Land and other industry-leading blogs. Brian graduated summa cum laude from UCLA with both a Bachelor’s and Master’s degree in Mechanical Engineering.
