by Mario Weddell | Dec 11, 2023 | PPC Ads & Marketing, Tips, Strategy & Insights
It’s not uncommon for merchants to make changes or updates to their Google Shopping product listings once they’ve been uploaded to Google Merchant Center (GMC). After all, ad campaigns have the potential to perform best when they are supplied with high-quality data,... 
by Feedonomics | Nov 21, 2023 | PPC Ads & Marketing, Tips, Strategy & Insights
When you advertise on Google Shopping, Google expects a product’s pricing and availability to be the same no matter where your customers are located within the country of sale. This holds true even if you’re only running advertisements in specific cities or states.... 
by Feedonomics | Oct 27, 2023 | Marketplaces, Tips, Strategy & Insights
With more than 40 million monthly users and 900-plus home product categories, Houzz caters to the needs of homeowners, interior designers, contractors, and house artisans of all sorts. As a marketplace, Houzz stands out because of this dedication to all things... 
by Feedonomics | Sep 14, 2023 | Tips, Strategy & Insights
Shoppers today interact with your brand and product across multiple touchpoints and channels before making a purchase, so adopting new social, advertising, and marketplace channels is extremely important for scaling your online business and driving additional... 
by Mario Weddell | Sep 1, 2023 | Tips, Strategy & Insights
“Today is the day we turn on the money hose,” you whisper to yourself. But a few hours later, you’re banging your fists on your keyboard. Why? Because you uploaded your company’s huge product catalog to Amazon, Walmart, eBay, and Target Plus, and many of your listings... 
by Feedonomics | Aug 7, 2023 | Tips, Strategy & Insights
Fulfillment is one of those things customers don’t notice until it goes wrong. They might not jump for joy when an order is delivered as expected, but they’ve certainly stopped purchasing from brands that didn’t follow through on delivery estimates. Putting the pieces...