by Brian Roizen | Nov 10, 2020 | PPC Ads & Marketing, Tips, Strategy & Insights
Listing your products on different marketing channels is almost rudimentary in today’s ecommerce landscape. The real competitive edge comes from optimizing your listings for each channel, and leveraging your data to identify ways that you can improve your selling... 
by Brian Roizen | Oct 30, 2020 | PPC Ads & Marketing, Tips, Strategy & Insights
Google Merchant Center account suspensions can cost your business a lot of money in missed new customer acquisition while your ads are down. Factor in the stress of troubleshooting issues without a clear direction, plus the time spent trying to communicate with... 
by Adam Hundt | Oct 13, 2020 | Marketplaces, Tips, Strategy & Insights
Introduction How is your business keeping up with the rapid adoption of mobile commerce? Mobile commerce was 63% of global eCommerce in 2019 and is expected to grow to 71% by 2024 (Source: eMarketer, Global eCommerce, 2020). To make sure your products are listed where... 
by Brian Roizen | Oct 9, 2020 | PPC Ads & Marketing, Tips, Strategy & Insights
Getting the most out of your ad campaigns is essential these days as online shopping continues to grow in popularity. Increasing the visibility of new products, promoting popular items over lower performing ones, and creating diverse pricing strategies are all tactics... 
by Brian Roizen | Sep 4, 2020 | Marketplaces, Tips, Strategy & Insights
Sellers who want to stay competitive in today’s eCommerce landscape are increasingly looking to sell their products on multiple channels. One such channel is Walmart Marketplace, which allows third-party sellers to list their products on Walmart.com. With the... 
by Brian Roizen | Sep 4, 2020 | PPC Ads & Marketing, Tips, Strategy & Insights
It’s happening without warning or explanation. Product feeds and accounts are suddenly getting flagged for violations in the Google Merchant Center, despite not making any recent changes. Many of you have rightly guessed that several of these errors and suspensions...