by Brian Roizen | Oct 3, 2018 | Marketplaces
Buy on Google (formerly Google Shopping Actions) is so new that not many case studies exist, however, early data shows promising results!Image source: GoogleGoogle found that 68% of shoppers are net new, meaning they would not have bought from a retailer who was not... 
by Brian Roizen | Oct 3, 2018 | Marketplaces
The only country supported by Buy on Google (previously Google Shopping Actions) is the US. Countries in the EU and Australia may receive support next year while Google tests Shopping Actions in the US. Brian RoizenBrian Roizen is the Cofounder and Chief Architect of... 
by Brian Roizen | Oct 3, 2018 | Marketplaces
Buy on Google (formerly Google Shopping Actions) evaluates retailers on: Defect rate Shipping defect rate Gross sales Total orders Top Retailers get benefits like discounts on commission and more visibility in searches. Your Buy on Google monthly score computed from... 
by Brian Roizen | Oct 3, 2018 | Marketplaces
Google manages customer support and facilitates returns. Some of the restrictions of Buy on Google (formerly Google Shopping Actions) include: Must allow returns for up to 30 days from delivery (14 days for electronics) No restocking fees Customer Service and Returns... 
by Brian Roizen | Oct 3, 2018 | Marketplaces
Buy on Google (formerly Google Shopping Actions) allows you to drive loyalty and repeat business through loyalty cards. This is quite amazing because most marketplaces do not have any kind of loyalty program functionality. Users can easily reorder and build baskets of... 
by Brian Roizen | Oct 3, 2018 | Marketplaces
Buy on Google (formerly Google Shopping Actions) lets you keep far more customer data than Amazon does. To fulfill orders, you get: The customer’s name and shipping address. You can also collect emails with an email opt-in. You can choose if email opt-in is checked by...