by Brian Roizen | May 15, 2020 | Channel Updates & Ecommerce Trends, PPC Ads & Marketing
With more business moving online, it’s important to find ways to stand out from the competition. In an age where everyone is moving to ecommerce selling, you should know how to sell products online in a way that showcases your store as the best of the best. If you are... 
by Brian Roizen | Apr 24, 2020 | Channel Updates & Ecommerce Trends
We are continuing to monitor how consumer behavior has shifted as a result of COVID-19, with shelter-in-place orders, lockdowns, and social distancing in effect. Although people are spending less money overall, more commerce is moving online at the same time — for... 
by Brian Roizen | Mar 31, 2020 | Channel Updates & Ecommerce Trends
Although this is a period of uncertainty for consumers and sellers alike, we have seen an increase in online shopping, at least in certain product categories, as a result of brick-and-mortar stores shuttering their doors during the pandemic. As the crisis continues to... 
by Brian Roizen | Mar 27, 2020 | Channel Updates & Ecommerce Trends
There’s no doubt that consumer behavior has shifted rapidly due to the spread of COVID-19. Federal guidelines from March 16, 2020 include recommendations to stay home, avoid restaurants and bars (opt for pickup or delivery instead), avoid gatherings of 10 or more... 
by Brian Roizen | Feb 27, 2020 | Channel Updates & Ecommerce Trends, PPC Ads & Marketing
Beginning March 4, 2020, Google will allow Shopping ads to show in Gmail, Youtube, and Discover for all Shopping campaigns. While we anticipate exactly how Shopping Ads will behave across these networks, we already know and can expect a few things: Merchants who use... 
by Brian Roizen | Feb 27, 2020 | Channel Updates & Ecommerce Trends
Magento has recently announced that it will be ending its support for Magento 1 on June 30, 2020. This means that Magento and Adobe will no longer provide security updates or patches for Magento 1 after this date, and merchants will either need to migrate to Magento 2...