by Brian Roizen | Jan 30, 2018 | PPC Ads & Marketing
“Make sure your ads lead to pages that work, respect your brand and the user” Don’t make the mistake of sending people from your paid ads to a broken page. It’s a poor reflection on your company and a huge waste of money. Clicking on a paid ad and being landed on a... 
by Brian Roizen | Jan 30, 2018 | Tips, Strategy & Insights
Coming from an SEO background, I was taught to look at my website as a starting point for any SEO improvements. If you are spending money on paid traffic you will be judged by the algorithms that weight the user experience and relevancy of your landing pages. A score... 
by Brian Roizen | Jan 30, 2018 | Tips, Strategy & Insights
What can we learn from eCommerce statistics? And why should we be worried? Large eCommerce websites like Amazon have established and expanded their online eCommerce presence. The ease-of-use and mass adoption by people from all over the world is a real worry for store... 
by Brian Roizen | Jan 29, 2018 | Tips, Strategy & Insights
Have you been having problems with your images being cropped or rectangular instead of square for Facebook Dynamic Product Ads? Read on to discover how to solve those issues! Facebook image size recommendations are square images at least 600×600 for Facebook... 
by Brian Roizen | Jan 25, 2018 | Marketplaces
Amazon have further increased the fees on some of the core product categories. Apparel, accessories, handbags and sunglasses. Clothing & accessories will now pay 17% of the total sale price, this increase is a going to add greater profits to the already hugely...