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Does Google Have Any Position on MAP Agreements?

Does Google Have Any Position on MAP Agreements?

by Brian Roizen | Oct 25, 2018 | PPC Ads & Marketing

It seems like Manufacturer Center can reveal if some retailer is violating MAP, but is designed to prevent brands from monitoring which retailers are using pricing tactics. Generally, Google does not get involved with this and allows the brand and retailer to...
Benefits of Using Google Manufacturer Center as a Direct to Consumer Retailer

Benefits of Using Google Manufacturer Center as a Direct to Consumer Retailer

by Brian Roizen | Oct 25, 2018 | PPC Ads & Marketing

As a brand, you can always take advantage of new ad opportunities provided through Manufacturer Center. It is also another tool to make sure your products are surfacing in search results. Lastly, you can get insights on how retailers are selling ur products...
Do Multiple Manufacturers With Licensed Brand Rights Need Their Own Google Manufacturer Center Account?

Do Multiple Manufacturers With Licensed Brand Rights Need Their Own Google Manufacturer Center Account?

by Brian Roizen | Oct 25, 2018 | PPC Ads & Marketing

Manufacturers that have their own licensed brand rights will need a special type of account that is specifically made for licensed brands. Google will rely on the brand owner to indicate that they agree their data may be used. Watch our Google Manufacturer Center...
Can a Retailer’s Private Label Brands Be Submitted to Google Manufacturer Center?

Can a Retailer’s Private Label Brands Be Submitted to Google Manufacturer Center?

by Brian Roizen | Oct 25, 2018 | PPC Ads & Marketing

Yes. There is less of a benefit using this method because you will not have access to analytics. You need at least 5 retailers selling your products to have access to these analytics. Watch our Google Manufacturer Center Webinar with Google. Brian RoizenBrian Roizen...
Do Each of My Merchant Center Clients Need Their Own Manufacturer Center Account?

Do Each of My Merchant Center Clients Need Their Own Manufacturer Center Account?

by Brian Roizen | Oct 25, 2018 | PPC Ads & Marketing

My agency manages a client that has several hundred Google Merchant Centers set up under one umbrella account. Will each of these GMCs need to have their own Google Manufacturer Center account set up?  You will need to create separate accounts for each client....
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