by Feedonomics | Nov 22, 2021 | PPC Ads & Marketing, Tips, Strategy & Insights
It’s no secret that Google Shopping is a powerful way to reach potential customers. With its estimated 5.6 billion searches a day, Google captures a little more than 92% of the search engine market. That means Google Shopping has the potential to showcase your... 
by Feedonomics | Oct 8, 2021 | Channel Updates & Ecommerce Trends, Tips, Strategy & Insights
2020 was another record-setting year for online shopping, with all-time highs in sales for Black Friday and Cyber Monday. Whether those records stand remains to be seen, but 2021 is poised to be another giant year for ecommerce. Merchants who invested in their... 
by Feedonomics | Sep 29, 2021 | PPC Ads & Marketing, Tips, Strategy & Insights
Social commerce—the sale and purchase of items through social media sites—grew dramatically over the last year, as the pandemic shut down brick-and-mortar storefronts and drastically changed how people shop. We saw many businesses increase their ecommerce capabilities... 
by Feedonomics | Aug 27, 2021 | PPC Ads & Marketing, Tips, Strategy & Insights
There’s a reason so many retailers and brands choose to advertise their products on Google Shopping. Not only does Google capture more than 90% of the global search market with around 5.6 billion searches a day, it is also the leader in digital ad spend, totaling... 
by Feedonomics | Aug 2, 2021 | PPC Ads & Marketing, Tips, Strategy & Insights
After a year spent indoors, consumer shopping habits have changed drastically. Stores may have reopened, but many people still aren’t browsing in malls or brick-and-mortar stores like they used to. Driven by technology and powered by data, online shopping... 
by Brian Roizen | Jun 15, 2021 | Marketplaces, Tips, Strategy & Insights
Online shopping was already a growing trend in recent years, but it has spiked sharply due to the pandemic. As more people get used to the convenience of online shopping, we expect them to continue long after restrictions are lifted. By now, you probably recognize the...