by Muhammed Al-Refai | Jan 29, 2025 | Marketplaces, Tips, Strategy & Insights
Amazon is the world’s largest online marketplace with more than 2 billion monthly site visits and over $500 billion in annual net sales. Tapping into Amazon’s ecosystem can amplify your brand’s visibility, streamline your logistics, and drive substantial sales... 
by Muhammed Al-Refai | Jan 17, 2025 | PPC Ads & Marketing, Tips, Strategy & Insights
Businesses earn more revenue from social commerce platforms than ever before. In 2024, social commerce generated almost $700 billion in revenue, and experts predict this upward trend will continue. Popular social commerce platforms like Facebook, Instagram, Pinterest,... 
by Muhammed Al-Refai | Jan 10, 2025 | Tips, Strategy & Insights
With an unprecedented number of interconnected systems, platforms, and channels, the face of retail is permanently changed. A report by ShipStation reveals that 75% of shoppers use both digital and physical touchpoints on the same customer journey, which is defined as... 
by Muhammed Al-Refai | Dec 31, 2024 | Marketplaces, Tips, Strategy & Insights
Consumers engage with brands across multiple channels as a part of their shopping journey and online marketplaces have emerged as a cornerstone of channel revenue for ecommerce brands. A 2024 study shows that marketplaces are the leading channel for product search... 
by Muhammed Al-Refai | Sep 13, 2024 | PPC Ads & Marketing, Tips, Strategy & Insights
Ecommerce sellers expend a lot of time, money, and brainpower encouraging customers to engage with their brands online. The successful ones know not to let that initial effort go to waste, and they use remarketing to create more impactful campaigns based on what they...