by Muhammed Al-Refai | Apr 15, 2025 | Marketplaces, Tips, Strategy & Insights
Today’s shoppers connect with brands across multiple touchpoints before making a purchase, and Amazon and Walmart are two of the most popular starting destinations for product searches. That’s just one of the many reasons why adding online marketplaces to your... 
by Muhammed Al-Refai | Apr 2, 2025 | PPC Ads & Marketing, Tips, Strategy & Insights
If you’re part of a business with brick-and-mortar stores and you’re not using local inventory ads, then you’re missing out on a huge opportunity to better serve and reach local customers. Local inventory ads (LIAs) can significantly enhance your customers’... 
by Muhammed Al-Refai | Mar 19, 2025 | Marketplaces, Tips, Strategy & Insights
Online channels like Amazon, eBay, and TikTok Shop can be significant sources of revenue, but fulfilling orders across multiple platforms can be complex and time-consuming—that’s where third-party logistics (3PL) services like Amazon Multi-Channel Fulfillment (MCF)... 
by Muhammed Al-Refai | Feb 11, 2025 | Tips, Strategy & Insights
If you’re an online seller, ensuring your products are visible, accurately described, and attractively presented across multiple channels is vital to your success. A key component to this success is the product feed—a structured file that serves as a bridge between... 
by Muhammed Al-Refai | Feb 10, 2025 | Marketplaces, Tips, Strategy & Insights
If you’re selling automotive parts online, how well you manage your product data determines the success of your listings on ad channels and marketplaces. Your auto part listings should match up to your fitment data, so consumers know what you’re selling and the...