by Muhammed Al-Refai | Sep 29, 2025 | Channel Updates & Ecommerce Trends
Today’s ecommerce brands move faster, respond smarter, and personalize deeper with AI. Its adoption is rapidly expanding across departments—from marketing and operations to customer service and sales. In our companion blog on AI shopping trends, we examined how... 
by Muhammed Al-Refai | Sep 18, 2025 | PPC Ads & Marketing
With more than 2 billion monthly logged-in users and 70 billion daily views on Shorts alone (yes, that’s BILLION, with a big, beautiful ‘B’), YouTube is a great channel to reach a large, highly-engaged audience. Powered by Google’s ad tech, products are embedded... 
by Muhammed Al-Refai | Sep 4, 2025 | Channel Updates & Ecommerce Trends, Tips, Strategy & Insights
People already turn to ChatGPT for casual therapy sessions and late-night confessions—so is it really such a stretch that they’re now asking it which office chair has the best lumbar support? Generative AI tools like ChatGPT, Perplexity, and Gemini are quickly... 
by Muhammed Al-Refai | Aug 27, 2025 | Tips, Strategy & Insights
As the holiday season approaches, ecommerce businesses must prepare their product feeds to face off against inventory challenges, competing offers from other sellers, and consumer fulfillment expectations. We want you and your team to be jolly (and holly) when the... 
by Muhammed Al-Refai | Aug 19, 2025 | Tips, Strategy & Insights
From Google’s AI Mode and agentic checkout to AI-powered engines like Perplexity and ChatGPT, the next wave of ecommerce discovery is driven by intelligent systems that crawl, interpret, and recommend products based on structured data. These AI systems are scanning...