Listrak Feed Management

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Listrak is a marketing platform that helps brands build relationships with their audiences.

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How to create a Listrak product feed

You can become a Listrak partner by completing this short online form here:


Required Listrak feed fields with a description of each field

Field Name Short Description
Product ID

Unique code used to identify the product.


Product model

Details of the specific model of the product.


Product manufacturer

Manufacturer of the product.



Manufacturer part/product number, if available.


Product category

The category that the product is listed under.


Product price

Current price of the product.


Regular price

Regular retail price, if different than current price.


Product availabilityWhether the product is in stock, out of stock, on order, etc.
Product genderWhich gender the product is for, if applicable (men, women, unisex).
Product color

The main color of the product.


Product size

The size of the product, if applicable.


Product materialMaterial used to make the product, e.g. cotton, leather, etc.
Product image URL

Link to the product image on the website.


Product offer name

The name of the offer, if the product is on special offer.


Product offer descriptionThe description of the offer, if the product is on special offer.
Product URL

Link to the product page on the website.



Universal product code, if available.



What formats does Listrak accept?

Listrak accepts XML and TXT file formats.


How to send your product feed to Listrak

Files should be sent via FTP. Listrak has its own FTP at

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