Listrak Feed Management

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Listrak is a marketing platform that helps brands build relationships with their audiences.

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How to create a Listrak product feed

You can become a Listrak partner by completing this short online form here:


Required Listrak feed fields with a description of each field

Field Name Short Description
Product IDUnique code used to identify the product.


Product modelDetails of the specific model of the product.


Product manufacturerManufacturer of the product.


MPNManufacturer part/product number, if available.


Product categoryThe category that the product is listed under.


Product priceCurrent price of the product.


Regular priceRegular retail price, if different than current price.


Product availabilityWhether the product is in stock, out of stock, on order, etc.
Product genderWhich gender the product is for, if applicable (men, women, unisex).
Product colorThe main color of the product.


Product sizeThe size of the product, if applicable.


Product materialMaterial used to make the product, e.g. cotton, leather, etc.
Product image URLLink to the product image on the website.


Product offer nameThe name of the offer, if the product is on special offer.


Product offer descriptionThe description of the offer, if the product is on special offer.
Product URLLink to the product page on the website.


UPCUniversal product code, if available.



What formats does Listrak accept?

Listrak accepts XML and TXT file formats.


How to send your product feed to Listrak

Files should be sent via FTP. Listrak has its own FTP at


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