by Brian Roizen | Jul 25, 2016 | Tips, Strategy & Insights
The Shopzilla taxonomy and category list can be found by reaching out to Connexity here. The category taxonomy contains about a thousand different categories. What you’ll notice off the bat is that the top-most categories like Babies & Kids and Automotive... 
by Brian Roizen | Apr 24, 2016 | Tips, Strategy & Insights
Product feeds are made up of all of the product data attributes on an eCommerce merchant’s website, like the product titles, descriptions, images, links, and prices. Product feeds can also have data attributes for child (variant) products like size, color, and... 
by Brian Roizen | Mar 28, 2016 | Tips, Strategy & Insights
If you’ve logged into Google Merchant Center recently, you may have seen warnings about GTINs, specifically with the error “Item Requires a GTIN, resolve by May 16, 2016″Why Are you Seeing This GTIN Error?In short, Google will give you this error if... 
by Brian Roizen | Mar 28, 2016 | Tips, Strategy & Insights
If you’ve ever found yourself needing to schedule a particular coupon code parameter in a link, or a 20% off sale that starts on particular day of the week at a particular time, Feedonomics now has the ability to schedule transformers! Concrete Use CaseLets say... 
by Brian Roizen | Jan 24, 2016 | Tips, Strategy & Insights
Olapic is a top platform for turning Instagram, Twitter, and Facebook posts into content you can embed on your own website to get more sales. In order to actually make use of Olapic, you need to get an XML product feed sent over on an automatic schedule. There are 2... 
by Brian Roizen | Jan 24, 2016 | Tips, Strategy & Insights
BazaarVoice is an awesome way to leverage your own user’s content to drive more sales. If you’ve just started working with BazaarVoice, the first thing you need to do is provide BazaarVoice with an XML product feed. You’ve probably taken a...