by Brian Roizen | Oct 16, 2018 | Marketplaces
Amazon has two categories, the category listing template, and the actual category you provide inside the listing template. We map the Amazon categories from categories in the raw feed, referencing title and description. Brian RoizenBrian Roizen is the Cofounder and... 
by Brian Roizen | Oct 16, 2018 | Marketplaces
Ecommerce platforms do not usually provide a separate parent level product (Magento is an exception). Amazon, however, requires a separate row for parents vs children using variation theme attributes. We have a build process for creating the required parent rows that... 
by Brian Roizen | Oct 16, 2018 | Marketplaces
From the time Amazon releases an order from Pending, it takes up to 15 minutes to insert an order into Shopify. Brian RoizenBrian Roizen is the Cofounder and Chief Architect of Feedonomics, a full-service feed optimization platform that optimizes product data for... 
by Brian Roizen | Oct 16, 2018 | Marketplaces
The seller that lists the product first gets to create the initial creative. Over time Amazon uses a composite of attributes from multiple sellers. Brand owners can register on Amazon as ‘registered brand owners’ and control the creative for all products associated... 
by Brian Roizen | Oct 16, 2018 | Marketplaces
Often, many merchants may not always have the necessary GTINs for their products. Some marketplaces, like Amazon, will provide an exemption in certain cases. These are the instances when a merchant can apply for exemption: If the brand, manufacturer, or publisher does... 
by Brian Roizen | Oct 15, 2018 | Marketplaces
In order for vendors to win the ‘buy box’ on a marketplace, like Amazon, they need a combination of good seller ratings & reviews, be the lowest price, and maintain predetermined levels of service delivery. Feedonomics can help with minimizing lag times between...