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Establishing a brand presence on six new marketplaces

How Feedonomics helped Groove Life scale its marketplace expansion

Groove Life homepage displayed in a minimalist laptop

Challenges

  • Establishing a brand presence on eBay and Walmart
  • Creating product listings and managing product data manually
  • Expanding into new marketplaces as a team of one

Solutions

  • Scale Groove Life’s marketplace expansion with a dedicated feed manager and a team of channel and support specialists
  • Handle catalog listing, data optimization, feed maintenance, and more for the company
  • Provide recommendations and expert support with Target Plus, an invitation-only marketplace

Meaningful Results

  • Enabled Groove Life to add six new marketplaces
  • Provided peace of mind as a full-service feed management partner
  • Freed up more time for marketplace strategy and other expansion opportunities

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“The biggest thing for me is the time management of not having to worry about the APIs, setting everything up. When I have an issue, I trust that I can just email my Feedonomics team directly, and they’ll get it taken care of…Being a team of one, the less stress I can put on myself for these day-to-day things, the better.”

Ticia Workman, Director of Marketplace Growth at Groove Life 

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