Features and Benefits

Full Featured & Intelligent Platform

As a full-featured feed platform, Feedonomics helps you clean your product data and intelligently optimize it for hundreds of different marketing channels. Our dedicated full-service FeedFillment™ team is always there to help with feed set-up, optimization, and 24/7 support to help maximize product performance.

Main Features and Benefits


Import products from anywhere and send them to hundreds of different channels. Automatically and with any frequency.

Create a master feed with Cost, Revenue, and Performance Data

Join multiple sources of data together so you can see cost and margin data alongside your performance metrics, on a per-SKU basis. 

Export Filtering Based on Performance Metrics

You can easily filter out poor performing products on a per-channel basis to ensure all your products remain profitable.


Be notified of any feed errors or Google Shopping warnings or disapprovals as they occur to prevent lost revenue due to errors.


Easily Join Data from Different Sources

Easily combine multiple fields from different data sources. 

Flexible Sequencing Rules

Feedonomics allows you to freely sequence the rules in the order you prefer–without having to create new rules from scratch.

A/B Test Any Attribute

Feedonomics lets you A/B test any attribute you have access to, including titles and images, to see which will perform best.

Map Any Field

Lets you take any field and map it into any other field in seconds—saving you hours of manually tagging each item.

Assign Rules to Single or All Exports

Assign the transformation rules and data to just a single channel or to all.

Custom Parent/Child Variation

You can assign designated fields to both a parent and child SKU to make it easy to track and export.

Brand Mapping Tool

Allows you to take multiple brands names (i.e, Nike, Nike LLC, Nike and Company) and convert them to a single brand (Nike), saving you potentially hours of manual edits.

Image & Color Mapping Tools

Pulls images into the program making it easy to edit the color field so you can show up correctly. 

Minimize Time and Labor


Feedonomics includes all the tools needed to quickly and automatically clean and optimize your data without having to learn a programming language.

Flexible Field Mapping with Automatic De-duping

This allows you to quickly find, combine and then remove any duplicates so only unique values remain (variations of brands (Nike, Nike Inc., etc.) without having to rename each individual value manually.

Intelligent Category Mapping

Categorize and map your products to industry standard Google Shopping categories and Feedonomics automatically maps them to every other engine.

Search and View Discovery – Before Export

Feedonomics allows you to search and view your feed using one or multiple fields at a time so you can find, view and fix any problems prior to exporting.

Query & Preview Transformed Data

Feedonomics allows you to search and view your feed within the application after the transformation without bouncing in and out of Excel to optimize it—unlike most other applications.

Query Preview Export

You can preview your results before exporting to ensure you have the correct data.

Broken link & Image Checker

Checks your data for broken destination and image links–ensuring your export includes proper images and descriptions.

Intuitive User Interface

The Feedonomics user interface is designed to automate the feed process, while still providing easy access to the platform’s powerful capabilities. The navigation menu guides you through the process from left to right in the exact order you would create, clean and manage a feed.

Find out why over 30% of the top 1,000 Internet Retailers choose Feedonomics.