Automate catalog optimization and order management for TikTok Shop

Boost your performance on TikTok Shop with our flexible platform and full-service support from the pros at Feedonomics.

A Feed Management Solution for TikTok Shop: Feedonomics for Marketplaces

Feedonomics for Marketplaces streamlines product listing, catalog optimization, and inventory and order management for 300+ global marketplaces.

Here’s how our full-service solution can help you sell more products on TikTok Shop, which is available in the U.S. and U.K.

Optimized product data according to TikTok Shop’s requirements and best practices

Product and order syncing between your ecommerce platform and TikTok Shop

Dedicated marketplace specialists who provide regular feed maintenance and support

Data protection to safeguard your business and maximise product uptime

Improve your performance on TikTok Shop with optimized product data

Every channel establishes its own product data requirements, but merchants who only meet the bare minimum won’t stand out from the competition.

Feedonomics for Marketplaces imports, combines, and optimizes your product data to:

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Create clean, consistent product titles and descriptions

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Ensure accurate and granular product categorisation

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Populate key product attributes on all listings

Are your products ready to sell on TikTok Shop?

Save time and resources by automating order management on TikTok Shop

Managing orders and inventory manually is inefficient, error-prone, and unsustainable, especially when dealing with multiple systems.

Feedonomics for Marketplaces uses FeedAMP™ technology to:

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Automate order management for multiple marketplaces

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Import orders from different marketplaces into your ecommerce platform or order management system (OMS)

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Send fulfillment information from your OMS to multiple channels

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Sync orders and inventory reductions in your system

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Automated-Order-Inventory-Management

Sell on TikTok Shop with an experienced feed management partner at your side

Let our team become an extension of your own so you can use your time and resources more effectively. Put your feeds in the hands of experienced marketplace specialists who are up-to-date on TikTok Shop’s feed requirements, best practices, and listing errors.

Our full-service support teams do the heavy lifting for you:

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A 24/7 support portal with rapid response times

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Regular calls to review feed health and align on goals

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Implementation of all data optimizations and error resolution

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Dedicated point of contact for comprehensive onboarding

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Expert account management to guide channel expansion

Protect your data and your business with custom alerts and allocation rules

Spend more time selling and less time troubleshooting unexpected errors.

Feedonomics for Marketplaces preserves the integrity of your data with:

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Data governance rules to stop exports or send alerts when we detect issues like incorrect data for key attributes (e.g. pricing, inventory)

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Inventory threshold and allocation rules to prevent overselling and protect your seller rating

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Order monitoring and alerts to help your team action any potential issues

TikTok Shop feed FAQs

What is a TikTok Shop product feed, and why is it important?

A TikTok Shop product feed is a structured file that contains all your product information—such as titles, descriptions, pricing, images, and SKUs—used to power your TikTok Shop listings. An optimized product feed improves the performance of your TikTok Shop ads (Product Shopping Ads, Video Shopping Ads, and Live Shopping Ads) and your organic placements, helping boost visibility and sales.

Can Feedonomics help optimize my TikTok Shop product listings?

Yes! Feedonomics specializes in product feed optimization, ensuring your TikTok Shop data is enriched and aligned with TikTok’s best practices. This includes refining product titles and descriptions, adding product links, and maintaining consistency across your product catalog.

How do I add products to my TikTok catalog if I use Shopify or BigCommerce?

Feedonomics integrates seamlessly with ecommerce platforms like Shopify, BigCommerce, and more. Once connected, we automatically ingest your product catalog and configure your product feed for TikTok Shop, so you don’t have to manually add specific products or manage multiple systems.

How often is the TikTok product feed updated?

We work with you to set a custom data feed schedule that ensures your TikTok Shop data remains accurate and up to date. Whether you’re adjusting inventory, updating pricing, or launching new items, your feed reflects changes in near real-time.

Can I select products to showcase in TikTok Shop ads?

Absolutely. Using product sets within the TikTok catalog, you can select specific products to showcase in your TikTok Shop ads. These sets can be configured based on category, availability, price range, or other product attributes.

How does Feedonomics support TikTok Ads Manager and ad campaign setup?

Feedonomics prepares your product data for use within TikTok Ads Manager, streamlining your ability to launch TikTok Shop ads. We help ensure that your TikTok catalog and product feed are campaign-ready for dynamic ad placements.

What if I need to configure advanced templates for TikTok Shop?

Our feed specialists can help you build and maintain customized feed templates that match your business goals. Whether you’re selling across multiple regions or using different default currencies, we can configure your product feed accordingly.

How does Feedonomics ensure data accuracy across my TikTok catalog?

We implement rules and alerts to monitor product information, from titles and SKUs to inventory levels and pricing. We help prevent issues like disapproved items or mismatched pricing.

Can I track the performance of my product sets within TikTok Shop?

Yes, TikTok Business Center provides insights on how your product sets perform across various placements. By leveraging Feedonomics you can fine-tune your campaigns more efficiently.

Is there a way to export or import my TikTok Shop feed using CSV or XML?

Definitely. Feedonomics supports multiple data formats, including CSV and XML, for exporting and importing your TikTok Shop feed. We help to ensure smooth data transitions across the marketplaces and ad channels you list products on.