“With CTX Feed and SYSPRO, there were always elements of feed optimization that fell outside of their capabilities—appending or excluding certain elements and tweaking data points—which led to Google Merchant Center errors and poorer-performing ads. The default recommendations from Feedonomics alone move the feed forward dramatically, allowing us to better serve clients.

With optimized product feeds, we can leverage targeted, product-specific ads at scale, enabling clients to expand into new channels without increasing the creative burden. The time saved by leveraging Feedonomics is typically reallocated to finding new areas of growth for clients, whether in existing accounts or on new channels.”