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Boosting ad performance on Google Shopping with optimized feeds

How Feedonomics helped Lamood Big Hats add extra sales revenue at a lower cost

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Customer Challenges

  • Lacking optimization capabilities with the Sales and Orders app
  • Managing product listings manually through Google Ads

Feedonomics Solutions

  • Provide full-service feed setup and ongoing, 24/7 support for Google Shopping
  • Add critical feed attributes to resolve product warnings
  • Assign accurate Google product categories and clean up product descriptions to improve performance

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Meaningful Results

Increased conversions by 32%, conversion rate by 6%, and conversion value by 44%
Decreased cost by 13%, boosted clicks by 24%, and improved click-through rate by 34%
Gave owner more time to focus on other business activities
Kaleb Quist

“Having my feeds optimized by Feedonomics has really been wonderful for the business. There hasn’t been a downside. Pretty much every performance stat is better than what it was before.”

Mike Lindamood, Owner of Lamood Big Hats

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