White Paper

Advanced Google Shopping Tactics: Get Ahead of Your Competitors in 2020

What’s covered?

Getting in front of shoppers on Google is more competitive than ever. With the recent expansion of free product listings on Google Shopping and other Google updates, Google Shopping is poised to support eCommerce business on an even greater level. Understanding how to build your ad campaigns and optimize your listings can help you gain a leg up from your competitors.

In this white paper, you’ll learn:

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How to build your accounts correctly to reduce cost

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How to structure your campaigns to improve traffic and conversions

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When to use a manual shopping setup vs Smart Shopping

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Best practices for optimizing your product listings