We just caught Google testing a new look for Google Shopping today. The current design is shown below and has all the Google Shopping results grouped together in a grey bordered box.

This new Google Shopping layout has a distinct grey bordered box around each result, and also takes the “Sponsored” message out of the boxes, making the Shopping results seem less ad-like.

Lastly, in one of the largest shifts of all there is now also a way to scroll sideways to see more results. This is similar to the swiping motion Google has on mobile results.

What do you think about the new design?


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Brian oversees all of Feedonomics’ Automation Processes. He loves taking the most annoying manual tasks and automating them. Brian received both a Bachelor’s and Master’s degree in Mechanical Engineering from UCLA, where he graduated summa cum laude.