Manufacturers that have their own licensed brand rights will need a special type of account that is specifically made for licensed brands. Google will rely on the brand owner to indicate that they agree their data may be used.

Watch our Google Manufacturer Center Webinar with Google.

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Brian Roizen is the Cofounder and Chief Architect of Feedonomics, a full-service feed optimization platform that optimizes product data for hundreds of channels. He has been featured on numerous podcasts and eCommerce webinars, and regularly contributes to Search Engine Land and other industry-leading blogs. Brian graduated summa cum laude from UCLA with both a Bachelor’s and Master’s degree in Mechanical Engineering.