Feedonomics vs.
Shopify app
Feedonomics provides ongoing, 24/7 support
and more control over your product catalog
than the Shopify app
Comparison Overview
Shopify offers a native app for product listing, but it has limited functionality and forces you to figure out complex data processes on your own.
If you want you to stand out on competitive channels like Facebook and Google, you can’t settle for a cookie-cutter approach to product feed management.
Feedonomics uses powerful technology and a full-service support team to help you list products on hundreds of shopping channels. Our feed specialists work with you to ensure your catalog is optimized according to each channel’s best practices, and that errors are taken care of quickly to maximize sales.
Here are some notable differences between Feedonomics and the Shopify app:
| Features |  | Shopify app |
|---|---|---|
| Full-Service Includes feed setup, optimization, and ongoing, 24/7 support (one-hour urgent and three-hour standard response times) |  |  |
| Interchangeable data sources Deleting the Shopify app is irreversible and deactivates your catalog within Facebook | | |
| Content control beyond standard data fields | | |
| Ability to populate category-specific attributes | | |
| Flexible content IDs | | |
| Can set lifestyle images as primary images | | |
| Crawling Create dynamic feed by crawling any website | | |
| Processing Process millions of SKUs in seconds with no limits on scheduling frequency | | |
| Alerts Custom alerts to help monitor feed health | | |
| Ability to modify order-level payloads Payment gateway, order-level tags, shipping method | | |
Who should use Feedonomics?
Merchants with the following needs are a good fit for Feedonomics:
Changing data sources from a pre-existing feed solution
Feedonomics reviews and matches your catalog’s current content ID to ensure no data is lost during the transfer
Pilot program participation
We can provide feeds that are outside of the standard practice to meet pilot program requirements in a timely manner
Merchants who have strict merchandising practices and don't want out-of-stock listings to appear
Feedonomics can set export-if conditions, while clients who use Shopify may have to manually move out-of-stock listings to draft mode to disable the view from Shops on Facebook and Instagram
Merchants who want more control
Feedonomics gives you more flexibility and control over your feeds so you can deliver the intended brand narrative.
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