Facebook’s Solution to Safari 11 Cookie Changes

On September 19, 2017, Apple released iOS 11 and with it, Safari’s new Intelligent Tracking Prevention that identifies the sites that users interact with the most, and limits cookies and other website data on all other domains. To help capture some of the...

Facebook Introduces Dynamic Ads for Real Estate

  Facebook has just launched Dynamic Ads for Real Estate. Many real estate companies have been asking for this for 2 years since they launched the similar advertising tool for eCommerce with Facebook Dynamic Product Ads.   The new ads show images of the...
Facebook Marketplace Starts Testing Retailer Offers

Facebook Marketplace Starts Testing Retailer Offers

Originally created to allow users to sell used-goods to others locally, Facebook marketplace will begin testing products from actual retailers. Facebook marketplace originated as a Craigslist/eBay competitor. Facebook did announce they will not be rushing into...