Listing products on a marketplace is an effective way for merchants to reach millions of consumers who are already high-intent shoppers. Amazon is one of the most popular marketplaces; in the first quarter of 2021, Amazon’s net product sales grew by 37%...
Target Plus is Target’s online marketplace for third-party sellers that launched in February 2019. Products listed on Target Plus will appear on Target.com. At the moment, selling on Target Plus is by invite only. However, Target does plan to accept partner...
Why do people find online shopping so appealing? It seems like a no-brainer, but when you dissect the various stages of an online shopping experience, you notice various opportunities for merchants to increase customer satisfaction. Feedonomics’ Vice President...
La Redoute is a French marketplace for fashion, lifestyle, and home decor products with seven million unique visitors per month. The marketplace is highly selective about its third-party sellers and only approves approximately 1% of applicants. What do I need to set...
Listing your products on different marketing channels is almost rudimentary in today’s ecommerce landscape. The real competitive edge comes from optimizing your listings for each channel, and leveraging your data to identify ways that you can improve your selling...