Google recently announced that the Google Shopping tab would show unpaid product listings beneath the sponsored products. These listings are also eligible to show on Google Search, Google Images, Google Maps, and Google Lens. The opportunity for organic free...
Google recently updated its product data specifications for shopping feeds, which may impact your campaign results. These updates include new attributes that merchants can input and recommendations to follow to ensure your ranking will not dip. Some changes are going...
Image source: Google Do You Need Feed Optimization with Smart Shopping Campaigns? We are often asked how feed optimization works with Google’s Smart Shopping campaigns. Just like a Standard Shopping campaign, a Smart Shopping campaign will benefit if you upload a...
With more business moving online, it’s important to find ways to stand out from the competition. If you are listing products on Google Shopping, then one of the best ways to stand out is to provide consistent, high-quality product data. Sellers should take advantage...
Introduction You are probably keenly aware (and just as keenly lament) that Google Shopping does not allow you to bid at the keyword level for your products. The burning question, then, is how does Google decide which product to show for a user search query, and...
