by Brian Roizen | Jan 18, 2017 | Tips, Strategy & Insights
As a small business, you need to work with what is available. For feeds, excel works well for a handful of products, but as inventory scales then so does the maintenance of keeping all your products in an excel sheet. You could be like this guy who took on the... 
by Brian Roizen | Dec 5, 2016 | Channel Updates & Ecommerce Trends
Amazon has just unveiled a new grocery store with no lines or checkout counters. You simply grab the items you want and walk out the store. Don’t worry if it sounds like shoplifting, as your Amazon account will still be charged. Using a combination of sensors... 
by Brian Roizen | Oct 11, 2016 | PPC Ads & Marketing
Google Shopping is one of the most import feed-based advertising channels that online retailers use due to highly relevant results, high volume, and of course prominent placement on Google search results pagesGoogle Shopping feed management is comprised of many facets... 
by Brian Roizen | Sep 21, 2016 | Channel Updates & Ecommerce Trends
Facebook has just announced one of the largest changes to dynamic product ads – in-store local availability and pricing.This move mirrors local inventory ads in Google Shopping, and hopes to bridge the gap between online and in-store sales.This major update also... 
by Brian Roizen | Jul 26, 2016 | PPC Ads & Marketing
The PriceGrabber Category Taxonomy and category list can be found here. PriceGrabber categories can be quite intimidating with a large base of around a thousand categories. PriceGrabber has a convenient tool that enables you to select from a drop down menu of...